About 400 results
Open links in new tab
  1. How to Write a Great Value Proposition [7 Top Examples

    Aug 6, 2024 · We've crafted 15 templates to help you create an amazing value proposition for your brand, and we’ve paired each of them with an example of how they may look for a real …

  2. 16 Examples of Positioning Statements & How to Craft Your Own

    Jun 5, 2024 · Positioning statements are important brand and culture drivers. Learn how to write your statement and get inspiration from these awesome examples.

  3. 7 Key Principles of Value-Based Selling — What Experts Have to Say

    Apr 3, 2025 · He explains that a strong value proposition should address all three areas. “When your value proposition successfully covers these three areas, you convince buyers that they …

  4. Writing the Ultimate One-Pager About Your Business: 8 Examples …

    May 20, 2024 · I’ll share the value proposition for this business all on one page as a way to attract potential buyers. You can follow along and build one of your own with HubSpot's Free One …

  5. What Is Customer Value? (+ How You Can Measure, Deliver, and …

    Nov 19, 2024 · Inaccurate measurements of customer value mean that you'll make the wrong decisions when trying to improve customer value. For example, you might use pricing …

  6. 23 Elevator Pitch Examples to Inspire Your Own ... - HubSpot Blog

    Mar 21, 2025 · Need to prepare an elevator pitch? Learn how to craft one with best practices and what to avoid, plus find inspiration from these top examples.

  7. 9 Sales Pitch Examples (Plus Tips on How to Write Your Own)

    Dec 27, 2024 · These video presentations showcase the attributes of a strong pitch — that includes telling a story, emphasizing your company’s value proposition, and solving for …

  8. 15 Brand Positioning Examples to Refine Your Branding Strategy

    Mar 7, 2025 · HubSpot’s founder and CTO, Dharmesh Shah, uses this simple equation to explain customer delight and stay accountable for delivering the brand promise: Customer delight = …

  9. Why You Should Be Delivering Value-based Stories - HubSpot Blog

    Mar 22, 2021 · Value-based stories articulate a compelling value proposition by mentioning your past relatable successes that show how similar business problems were solved with …

  10. 22 of My Favorite Sample Business Plans & Examples For Your …

    Apr 4, 2025 · Skip the guesswork — see how successful businesses structured their plans and use these examples to map out your own.