Google Ads may be re-enabling paused keywords automatically, raising concerns about unexpected campaign expense ...

Google Ads may be automatically enabling paused keywords in your advertising accounts. I am waiting for a statement from Google on this but there are reports that this is being done through the low ...

How does the performance of Google AdWords paid search campaigns vary among industries? Which verticals tend to have the highest costs, click rates, and conversion rates? To find out, Acquisio ...

Most PPC teams still build campaigns the same way: pull a keyword list, set match types, and organize ad groups around search terms. It’s muscle memory. But Google’s auction no longer works that way.

Data-driven attribution and smart bidding are no longer optional when targeting a generation that loops between video, social ...

Automation performance depends on signal quality. Learn how Google Ads prioritizes signals, how pollution starts, and how to correct drift.

The top trending Google search term in 2020 in the United States was "stimulus check," according to recent research from SEMrush. The report was based on data obtained using SEMrush's Keyword Overview ...

Advertising agency Clear Ads announced today it has integrated Google's updated Trends platform into its keyword research ...